10 Simple Rules for Better Copywriting

A Macbook Pro with a word processor document open.

Here’s a popular notion from the internet: Anyone can write.

While that’s true, it doesn’t mean anyone can write well. Crafting straightforward, engaging content for any audience is a difficult task.

I know it was for me when I started as a “professional” writer (is there such a thing?). I stumbled, I made tons of mistakes, and I wrote a lot of bad copy.